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Master Certified Negotiation Expert ~ MCNE®

Sheri Sperry November 5, 2019

Sheri Sperry Coldwell Banker MCNE Master Certified Negotiation Expert


MCNE - Sheri Sperry - Master Certified Negotiation Expert

Master Certified Negotiation Expert – MCNE®

If you are looking for a real estate agent who understands and is an expert in the negotiation process, Sheri Sperry MCNE® of Coldwell Banker Residential Brokerage of Sedona is the Sedona top agent you should seek out. *There are currently approximately 211 agents (Nov. 2019) that are MCNE® in all of Arizona and only 5 who are local agents in Sedona Verde Valley Association of Realtors (SVVAR).  There are 50,000+ members in the Arizona Association of Realtors.

A Master Certified Negotiation Expert must be skilled in all areas of negotiation and have taken all the courses including:

  1. Certified Negotiation Expert CNE 1 (2 days)
  2. Mastering Email Negotiations (1 day)
  3. Advanced Negotiation Techniques for Buyer’s Agents (1 day)
  4. Advanced Negotiation Techniques for Listing Agents (1 day)
  5. Negotiating Across Generations (3 hours)
  6. Cultural Factors In Real Estate (3 hours)

Key Take-Aways

  • Professional Negotiation and Business Building Training
  • Competitive Win-Lose Hard bargaining vs. Collaborative Win-Win Negotiation
  • Psychology of Buying
  • Persuasion Principles
  • Case Studies
  • Skill Practice and Role Plays
  • Understand and Demonstrate Various Communication Modes
  • Learn Effective Written Communication Skills and Techniques
  • Handle Highly Competitive Negotiators With Ease
  • Greater Confidence In All Negotiations
  • Anticipate and Prepare For Counter Offer
  • Prepare Listing vs Buyer Offer Strategies To Support Your Position and Improve Odds of a Successful Negotiation
  • Persuade Seller Not To “Over-list” and Buyer Not To “Lowball”
  • Understand General Concept of Culture Factors and Tactics On Negotiations
  • Deal Effectively With Language Barriers
  • Understand Generational Factors and the Impact On Negotiations
    • Silent Generation – Baby Boomers – Gen X – Gen Y – Millenials


* These figures will change as real estate agents are added or deleted from the respective associations. The article was updated in November 2019.


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